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| Consumer Electronics Industry |
| The Best Buy Exorcism |
| When it all comes down to it, doesn’t everyone know that 20 percent of your customers make up the lions share of profits? The act of advertising competitive pricing and loss leaders to bring in buyers is now becoming a soul selling event at Best Buy. |
Nov 10, 2004, 10:18am - [ Discuss this column ]
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| Motorcycle Industry |
| Experience Rewarded |
| Despite the unifying bond of enthusiasm that binds all fans and supporters of motorcycle racing around the world, racing means many things to many different people. For some, the riders for example, it is an expression of their own talents and drive to succeed. |
Oct 10, 2004, 4:29am - [ Discuss this column ]
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| Tobacco Industry |
| Cigarette Marketing Finds an All New Low |
| While marketing of tobacco products has come under fire for years and years, limiting where a logo can be seen, limiting the mediums that can be used and limiting their targeted audience, tobacco marketing has now submitted to the lowest of all forms, mass marketing email, aka: SPAM. But the story is much deeper... |
Jan 29, 2004, 2:47pm - [ Discuss this column ]
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